Privacy Policy
SIA MK Systems respects the privacy of every individual who visits the website. This policy explains what information can be received and stored by SIA MK Systems, as well as how that information can be used. We ask you to read the following information carefully, to understand our views and practices in regards to your personal data and how we process it.
1. The controller and its contact details
The controller of the processing of personal data is SIA MK Systems (single registration number 50103825711, registered office at Latgales iela 82a, Riga, Latvia, LV-1003), which owns the online shop "mksystems.lv", hereinafter referred to as "SIA MK Systems".
SIA MK Systems contact details for personal data processing issues: info@mksystems.lv. You can ask questions about the processing of personal data using this contact information or by contacting the registered office of SIA MK Systems.
2. Purpose of the privacy policy
The purpose of the Privacy Policy is to provide information on the purpose, scope, protection and time limits of the processing of personal data.
Personal data is any information about an identified or identifiable natural person or customer of SIA MK Systems, such as: name, personal identification number, home or delivery address, personal telephone number, personal e-mail, occupation, services received, billing information, telephone, electronic communication information and other information that relates to a natural person - customer of SIA MK Systems.
3. Scope
The Privacy Policy applies to ensure the privacy and protection of personal data of natural persons or data subjects (hereinafter referred to as "Customers"):
potential, former and existing customers and buyers of SIA MK Systems
visitors to the SIA MK Systems online shop,
visitors to SIA MK Systems shops, offices and other premises, including those subject to video surveillance;
The Privacy Policy applies to the processing of data regardless of the form or medium in which the Customer provides personal data (SIA MK Systems online shop, mobile applications, paper or electronic) and in which systems or paper form it is processed.
4. Purposes of the processing of personal data:
SIA MK Systems processes personal data in accordance with the purposes (purposes) and legal bases of the processing.
for the sale of goods and the carrying on of commercial activities
customer identification and service;
preparing a delivery note or invoice;
delivery of goods;
return or exchange of goods;
return of rent;
the performance of warranty obligations;
improvement of goods, development of new goods;
for commercial purposes - advertising and distribution of goods;
for handling and processing customer complaints;
customer retention
loyalty building or the granting of benefits (discounts) to loyal customers;
billing administration and reporting;
maintaining and improving the website and mobile apps;
business analysis and planning;
statistics, website and service quality improvement;
Creating tailored content for customers through advertising.
to provide information to state or local authorities in the cases and to the extent specified in external regulatory enactments.
5. Legal basis for processing personal data
The legal (lawful) grounds for the processing of the Customer's personal data by SIA MK Systems are as follows:
Customer application or order - to fulfil a Customer order (purchase), to deliver goods to the Customer, to return goods or money, to exchange goods, to handle a Customer complaint, to fulfil warranty obligations, etc;
Compliance with laws and regulations (laws) - to comply with obligations imposed on SIA MK Systems by binding laws and regulations (laws);
Customer's consent;
Legitimate interests - to pursue SIA MK Systems legitimate interests arising from regulatory enactments (laws) or from obligations existing between SIA MK Systems and the Customer.
SIA MK Systems legitimate interests are:
to carry out commercial activities
trade in goods;
ensure the performance of contractual obligations;
to store the Customer's orders, other applications and submissions, notes on them, including those made orally, by calling the service telephones, on the website;
to analyse the operation of SIA MK Systems website and Internet sites, to develop and implement improvements to them;
administer the Customer's account on the SIA MK Systems website;
perform Customer retention activities;
Segment the customer database for more effective sales;
develop the product range;
advertise its products by sending commercial communications;
send other messages about the progress of the order or the performance of the obligations and the conditions relevant for the performance;
provide financial and business accounting and analytics;
ensure and promote the efficiency of the sale and delivery of goods;
administer payments and payment defaults;
apply to state or local authorities and courts for the protection of their legal interests and for legal assistance;
6. Processing of personal data
SIA MK Systems processes personal data in accordance with the purposes (purposes) and legal bases of the processing.
SIA MK Systems processes the Customer's data using modern technological possibilities, taking into account the existing privacy risks and the organisational, financial and technical resources reasonably available to SIA MK Systems.
The Customer's refusal to provide SIA MK Systems with personal data that is strictly necessary for the performance of the prescribed actions shall prevent the Customer from receiving and SIA MK Systems from performing the prescribed actions, for example: to buy/sell goods in the SIA MK Systems online shop, to order delivery of goods, to return goods, to receive/refund money for purchases, to receive/reward loyalty bonuses, etc.
SIA MK Systems may carry out automated decision-making with respect to the Customer, i.e. decision-making that is based solely on automated processing and is carried out by technological means and without human intervention. The Customer may object to automated decision-making; this may, in certain cases, restrict the Customer from exercising or obtaining the options available to him (e.g. to request the return of goods and the refund of purchase money).
For the qualitative and fast execution of the Customer's orders (purchases), SIA MK Systems may authorise third parties or its business partners to perform certain delivery operations, such as delivery of rented goods, sending of invoices, etc. If third parties or business partners process Customer Personal Data held by SIA MK Systems for the performance of these tasks, the respective third parties or business partners shall be considered as processors and SIA MK Systems shall be entitled to transfer the Customer Personal Data necessary for the performance of the tasks to them to the extent necessary for the performance of the specific activities.
7. Transfer of personal data to third parties and third-country subjects
SIA MK Systems shall not disclose to third parties or transfer the Customer's personal data or any other information about the Customer for processing outside the European Union and the European Economic Area, except:
where the third party is required to provide the data in the context of a contract in order to perform a function necessary for the performance of the contract or delegated by law (e.g. to a bank for billing purposes or to provide a service, such as the delivery of goods by courier or parcel post);
pursuant to the Customer's express and voluntary consent;
to the persons specified in the regulatory enactments (law), in the specified cases, in the specified manner and to the specified extent;
for the protection of SIA MK Systems legitimate interests, e.g. by taking legal action in court or before other public authorities against a person who has infringed SIA MK Systems legitimate interests.
8. Protection of personal data
SIA MK Systems protects the Customer's data using the capabilities of modern technology, taking into account the privacy risks involved and the organisational, financial and technical resources reasonably available to SIA MK Systems, including the following security measures:
Encryption of data during transmission (SSL encryption);
Intrusion protection and detection programmes;
Other protection measures according to the state of the art.
9. Duration of storage of personal data
SIA MK Systems stores and processes the Customer's personal data as long as one of these grounds exists:
until SIA MK Systems or the Customer can exercise their legal interests (e.g. file objections or bring or pursue legal action) in accordance with the procedure set out in the regulatory enactments (law);
as long as SIA MK Systems is under a statutory (statutory) obligation to store the data;
as long as the Customer's consent to the processing of the personal data concerned is valid, unless there is another lawful basis for processing the data.
When the circumstances mentioned herein cease to apply, the Customer's personal data shall be deleted.
10. Access to personal data and other rights of the Customer
The customer has the right to:
receive the information required by the laws and regulations in relation to the processing of their data. SIA MK Systems online shop Customer information is posted and available in the private cabinet heatpro.ee/shopping-profile, where the Customer can verify the accuracy of his/her data and correct them.
Request SIA MK Systems access to his/her personal data in accordance with the laws and regulations,
request SIA MK Systems to supplement, rectify or erase personal data or to restrict processing in relation to the Customer,
object to processing (including processing based on SIA MK Systems legitimate interests),
to data portability.
These rights shall be exercised insofar as the processing does not result from SIA MK Systems obligations imposed on it by applicable external laws and regulations and which are carried out in the public interest.
The customer may submit a request for the exercise of their rights:
in writing in person at the registered office or business address of SIA MK Systems, upon presentation of an identity document;
by electronic mail, sent from the e-mail address registered with SIA MK Systems or signed with a secure electronic signature;
11. Cookie processing
A cookie is a string of text-only information that our web server sends to a browser cookie file on your computer's hard drive. This allows our website to remember who you are when a connection is made between the web server and the web browser. The main purpose of the cookie is to identify users and allow our web server to provide you with customised web pages, resulting in a more personalised visit to the SIA MK Systems Ltd website and more relevant to your individual needs.
The SIA MK Systems website (online shop) may use cookies and other technologies such as web beacons and pixel tags.
When visiting the SIA MK Systems website (mksystems.lv), the user is presented with a window with a message that the website uses cookies. By closing this message window, the user confirms that he/she has read the information about cookies and accepts them. The security settings of each web browser allow you to restrict and delete cookies.
The SIA MK Systems online shop (website) uses cookies to identify users as unique but anonymous individuals. The use of cookies helps SIA MK Systems to improve the services provided, for example by saving a list of the products viewed by the Customer. The use of cookies helps SIA MK Systems to record the number of visitors and to compile statistics and information about the products viewed or bookings made. All this data is collected anonymously, meaning that we cannot link the data to an individual user or to an authenticated user logged into the website with our online authentication service.
12. Use of cookies
SIA MK Systems and our partners also use cookies and other technologies to remember personal information when you use our website, applications and online services. This happens, for example, by remembering information that you have previously provided in a web form. This website uses two types of cookies:
Session cookies: these are temporary cookies that are stored in your browser's cookie file until you leave our website. The cookie will disappear if you do not access the site for a period of time.
Persistent cookies: these types of cookies remain in your browser's cookie file for a longer period of time. This time depends on the choices you make when you set up your web browser. Persistent cookies allow information to be transferred to a web server each time someone visits a website. Persistent cookies are also known as tracking cookies. These cookies may store, for example but not limited to, the language settings of the Site in order to remember the language of the Site to be used on your next visit.
13. Third party cookies
SIA MK Systems may at any time use a third party advertising provider, visitor traffic analytics provider and other tools to serve advertisements and track our communications with a Site user. Third parties may use cookies to measure the effectiveness of advertisements and to personalize advertising content. Information that third party advertisers may collect may include data such as geographic location or contact information such as email address.
SIA MK Systems website (mksystems.lv) may contain links to third party websites, which have their own terms of use and personal data protection policies for which SIA MK Systems is not responsible.
14. Allowing and blocking cookies
You can allow or block cookies by changing your internet browser settings. Please refer to your browser instructions for more information on how to change your browser settings.
Please note that if cookies are blocked, certain features of the SIA MK Systems Ltd website will not be available.
15.Amendments to the Privacy Policy
SIA MK Systems has the right to unilaterally amend the Privacy Policy by making the current version available to the Customer. The current version of the Privacy Policy can be found on SIA MK Systems website at mksystems.lv/privacy-policy.